How To Apply For The Hustler’s Fund

The Hustler Fund is a program for digital financial inclusion that aims to increase Kenyan individuals’ and MSMEs’ (micro, small, and medium-sized enterprises) access to responsible financing.

The Hustler fund is crucial because it gives individuals and micro, small, and medium-sized businesses (MSMEs) access to responsible financing by creating and implementing bottom-of-the-pyramid financial services and products that are suitable, affordable, and accessible for the underserved and unserved population, such as credit, saving, insurance, pension, and investment products.

On November 31, 2022, the President formally introduced the fund in collaboration with the nation’s three largest telcos, Safaricom, Telkom, and Airtel. Four options are available through the Hustler fund: credit, savings, pensions, and investments.

Before you register, you will need to know the eligibility requirements. Click on the NEXT button to find out.